The collection, priced between $65 to $150, features an array of enchanting pieces including Mickey Mouse pendants, earrings, and a dazzling tennis bracelet adorned with iconic motifs. Kendra Scott's executive chairwoman and chief creative officer, Kendra Scott herself, expressed her delight in partnering with Disney, emphasizing how these characters have been an integral part of her own childhood, sparking imagination and a sense of wonder.
Tom Nolan, CEO of Kendra Scott, highlighted that this collaboration aims to appeal to a wide audience across generations, tapping into the shared passion and nostalgia of both brands' loyal fan bases. Both Kendra Scott and Disney are committed to infusing joy and magic into their customers' lives, making this partnership a natural fit.
In celebration of the collection's launch, Kendra Scott stores nationwide will host special events. Activities include exclusive previews, interactive experiences, and themed treats such as a Disney-themed ice cream truck in New York City and a mimosa cart at Disney Springs in Orlando, adding an extra layer of fun and excitement to the release.
As part of its philanthropic efforts, Kendra Scott will donate 20% of the proceeds from sales of the Mickey Mouse corded bracelet to First Book, a nonprofit organization dedicated to promoting equal access to quality education for children in underserved communities. This initiative underscores Kendra Scott's commitment to making a positive impact beyond the world of fashion and jewelry.
The Kendra Scott x Disney collaboration promises to enchant jewelry enthusiasts of all ages with its blend of timeless Disney charm and Kendra Scott's signature style. This collection not only celebrates the magic of Disney but also embodies Kendra Scott's dedication to craftsmanship, creativity, and giving back to communities in need.
