Pottery Barn Kids and Pottery Barn Teen, renowned for their dedication to safety, sustainability, and craftsmanship, have partnered with the vibrant fashion and lifestyle brand Roller Rabbit. This collaboration brings Roller Rabbit’s iconic and fan-favorite prints into a new realm of home décor, offering an exclusive collection available only through Pottery Barn Kids and Pottery Barn Teen. The collection includes a wide range of products, from bedding and curtains to backpacks and wallpaper, catering to children and teens alike.
Roller Rabbit's story began over twenty years ago with a piece of discarded fabric found in India, depicting a magical rabbit on a quest for joy. This enchanting narrative inspired the brand to create designs that bring happiness and magic into everyday life. The new collections for Pottery Barn Kids and Pottery Barn Teen capture this spirit, featuring vibrant colors, hand-drawn block designs, and cheerful icons.
Jennifer Kellor, President of Pottery Barn Kids and Pottery Barn Teen, expressed her excitement about the collaboration. She highlighted how the new collections seamlessly integrate Roller Rabbit’s beloved prints into children’s and teens' home furnishings, covering everything from nurseries to dorm rooms. The collaboration is crafted with a focus on quality and aims to evoke a sense of joy and happiness in every piece.
Ed Bertouch, Chief Executive Officer of Roller Rabbit, echoed this enthusiasm, noting that the collaboration had been long-anticipated by their customers. The Roller Rabbit team enjoyed working with Pottery Barn’s design experts, who are leaders in the children’s and teen’s home furnishings categories. The collections feature heritage block prints and iconic motifs such as the Monkey and Heart designs, beloved by Roller Rabbit fans.
The Roller Rabbit for Pottery Barn Kids collection includes bedding, window curtains, shades, décor, backpacks, lunch bags, and wallpaper. These items are designed to bring a touch of magic to children’s rooms, combining functionality with whimsical design. For teens, the collection features dorm essentials like Twin XL bedding, ‘No Nails’ headboards, laundry bags, and shower caddies, perfect for the back-to-school season.
This collaboration emphasizes sustainability, with all products crafted to meet the high standards of Pottery Barn Kids and Pottery Barn Teen. The partnership not only celebrates the fusion of two creative forces but also underscores the importance of quality and safety in children’s and teen’s home furnishings.
Pottery Barn Kids and Pottery Barn Teen, under the umbrella of Williams-Sonoma, Inc., continue to lead the market as a digital-first, design-led, and sustainable home retailer. This new collaboration with Roller Rabbit further solidifies their position, offering customers unique and enchanting products that bring a sense of joy and magic into their homes.
