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Celebrating Legacy & Innovation: Wilson &+++ NFL Extend Historic Partnership

Synopsis: Wilson Sporting Goods and the NFL have announced the renewal of their historic partnership, marking Wilson as the official football supplier for the NFL. This extension includes the opening of a new football factory in Ohio and expands Wilson's role to include NFL Flag programs globally. The partnership aims to promote football's growth internationally and enhance product innovation and accessibility within the sport.
Friday, July 12, 2024
Wilson
Source : ContentFactory

In a landmark announcement, Wilson Sporting Goods and the National Football League have reaffirmed their enduring alliance, marking a pivotal chapter in sporting history. The renewal, unveiled on June 27, 2024, solidifies Wilson's status as the league's official football provider, a title upheld since 1941. This enduring partnership stands as a testament to Wilson's unwavering commitment to quality and innovation in American football, with 'The Duke' football becoming synonymous with every pivotal moment in NFL history.

Wilson's dedication to excellence manifests in their newly inaugurated football factory in Ohio, a testament to craftsmanship and technological advancement. This state-of-the-art facility not only enhances production capabilities but also underscores Wilson's role as a pioneer in game-ready genuine leather footballs. The expansion doubles manufacturing capacity, providing ample space for artisans to meticulously craft each football through a meticulous 20-step process. This initiative not only bolsters Wilson's capacity for innovation but also ensures the continuation of superior product offerings in sports globally.

The NFL's enduring partnership with Wilson Sporting Goods Co. is pivotal to our shared heritage and future aspirations, remarked Ryan Samuelson, NFL's Vice President of Consumer Products. The opening of the new factory signifies Wilson's ongoing dedication to NFL football, fostering growth and inclusivity within the sport. The expanded facility houses a football museum commemorating iconic moments in Wilson and NFL history, alongside a retail outlet and guided manufacturing tours, reinforcing Wilson's commitment to engaging with football enthusiasts worldwide.

To commemorate this milestone, Wilson and the NFL will host a series of events at the new facility, uniting luminaries from the global football community. Notable figures such as Jerome Ford, Jordan Palmer, Diana Flores, and Troy Smith will join festivities, culminating in a youth flag football camp. This celebration not only highlights Wilson's pivotal role in advancing the sport but also underscores their commitment to fostering grassroots football development globally.

Wilson's expanded role as the official football of NFL Flag programming further cements their dedication to promoting football's accessibility and inclusivity. NFL Flag, renowned for its non-contact format, has galvanized participation across 12 international markets, with over 20 million players globally. This initiative, supported by the International Federation of American Football, underscores the NFL and Wilson's joint efforts in nurturing the sport's future stars and expanding its reach worldwide.

The extension of this historic partnership between Wilson and the NFL heralds a new era of innovation and growth for American football. As both entities continue to innovate and expand, their collaboration remains a beacon of excellence and inclusivity in sports, promising a future where football's legacy thrives across generations and continents.