GarbTech

G-III Apparel's Strategic Alliance with AWWG: Unlocking European Expansion

Synopsis: G-III Apparel Group has announced a strategic partnership and investment in All We Wear Group, acquiring an ownership stake of approximately 12%. AWWG, owned by M1 Group, LCatterton, and founder Carlos Ortega, will become the Agent for G-III's brands DKNY, Donna Karan, and Karl Lagerfeld across Spain and Portugal.
Thursday, June 13, 2024
All We Wear Group
Source : ContentFactory

G-III Apparel Group, a global leader in fashion, has taken a significant step towards expanding its presence in the European market through a strategic partnership and investment in All We Wear Group. The deal, which gives G-III an ownership stake of approximately 12% in AWWG, positions the Madrid-based company as the Agent for G-III's brands DKNY, Donna Karan, and Karl Lagerfeld across Spain and Portugal.

AWWG, owned by M1 Group, LCatterton, and founder Carlos Ortega, is a premier platform for international brands, generating over $650 million in revenues across more than 3,500 points of sale in over 86 countries. The Group's portfolio includes iconic brands such as Hackett, Pepe Jeans, and Façonnable, and it also manages the Iberian business for PVH Corp. With its significant expertise and infrastructure, AWWG is well-positioned to unlock the Spain and Portugal markets for G-III's brands as the Company seeks to maximize its European growth opportunity.

In addition to the European expansion, G-III plans to leverage AWWG's notable presence in India to expand its key brands, led by DKNY, in one of the fastest-growing fashion markets in the world. This strategic move will allow G-III to tap into the immense potential of the Indian market and further strengthen its global footprint. On the other hand, AWWG will benefit from G-III's best-in-class operations in North America to expand their footprint in the market, creating a mutually beneficial partnership.

Morris Goldfarb, G-III's Chairman and Chief Executive Officer, expressed his enthusiasm for the partnership, stating, "This exciting partnership with AWWG helps us accelerate a number of our strategic priorities. It not only affords us the opportunity to meaningfully invest in a company with iconic brands but also represents a sizable international presence with a strong infrastructure and talented leadership team that will benefit our efforts to scale our European business. At the same time, we look forward to supporting AWWG's overall growth and advancement of their brands here in North America."

Marcella Wartenbergh, CEO of AWWG, echoed Goldfarb's sentiments, stating, "We are incredibly proud to have G-III, an industry leader with a track record of scaling brands, as our shareholder. We look forward to partnering together to propel the growth and European expansion of DKNY, Donna Karan, and Karl Lagerfeld, leveraging our global brand platform, operational excellence, and Indian market capabilities. AWWG will also benefit from G-III's expertise and investment as we seek to expand our brands Hackett, Pepe Jeans, and Façonnable in North America and further solidify our operational platform during this critical moment of our growth journey. This agreement is the result of a relationship built on mutual trust and a unified vision for brand growth and product development."

The strategic partnership between G-III and AWWG represents a significant milestone for both companies as they seek to expand their global presence and capitalize on new market opportunities. By combining their strengths and expertise, G-III and AWWG are well-positioned to drive growth and innovation in the fashion industry, both in Europe and beyond.

As the partnership unfolds, it will be interesting to see how G-III's brands perform in the Spanish and Portuguese markets under AWWG's stewardship and how AWWG's brands fare in North America with G-III's support. The success of this collaboration could pave the way for further expansion and partnerships in the future, as both companies continue to navigate the ever-evolving landscape of the global fashion industry.

NASDAQ: GIII

Current Price: $16.13

Change: - (2.24%)

The stock is in a sideways trend, trading between its 50-day and 200-day moving averages, indicating a neutral market sentiment. The moving average convergence divergence (MACD) indicator shows a slight bearish divergence, suggesting a potential weakening of the current trend. The stock has been trading within a range, with support at $15.50 and resistance at $17.00. Fibonacci retracement levels suggest that the stock may face some support at $15.80, which coincides with the lower Bollinger Band. If the stock breaks below this support level, it could potentially target the next Fibonacci level at $14.50. Conversely, if the stock manages to break above the resistance at $17.00, it could signal a resumption of the previous uptrend. Overall, the technical analysis suggests a neutral outlook for GIII, with the stock trading within a range and lacking a clear directional bias.